No.
60
IPO

Checkr

Checkr automates and speeds up the process of professional background checks.

No.
69
IPO

Pluralsight

Pluralsight is a technology learning platform for software developers, IT admins, and creative professionals.

No.
93
IPO

Evernote

Evernote is a suite of software and services that allow users to capture, organize, and find information across multiple platforms.

No.
108
IPO

Mattermost

Mattermost is an open source platform for secure collaboration across the entire software development lifecycle.

No.
117
IPO

IRONSCALES

IRONSCALES is the fastest growing email security solution in the world. Powerfully simple email security.

No.
162
IPO

ShiftLeft

The most proven application security methods redesigned for DevOps environments.

No.
216
IPO

Skupos

Skupos is the data platform powering the convenience retail industry.

No.
227
IPO

ActivTrak

ActivTrak is the Workforce Analytics platform trusted by over 9000 companies to help their modern workforce work wiser

No.
259
IPO

Crunchbase

Crunchbase provides intelligent prospecting software powered by live company data.

No.
272
IPO

env0

env0 is the first self-service cloud management platform for infrastructure as code (IaC) architecture

No.
294
IPO

getsling

Getsling is an easy to use, free shift scheduling and planning software that helps your business manage shifts and communicate.

No.
313
IPO

Freshworks

Freshworks provides businesses with SaaS customer engagement solutions.

No.
388
IPO

Timescale

TimescaleDB is an open-source time-series database optimized for fast ingest and complex queries.

No.
461
IPO

CoderPad

CoderPad is an online technical assessment software company.

No.
464
IPO

tugerente

tuGerente te lleva del desorden al crecimiento. Organiza y controla tu inventario en tiempo real de la manera más simple, donde sea y donde quieras.

Building a PLG future with you.

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Get your company ranked! If you aren’t on this list, have no fear, we will continue to keep it updated and work tirelessly to promote and build on this list.

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What makes it PLG?

A company must offer transparent pricing
At least one of their pricing stages gave a price, even if the enterprise edition might say something like, contact sales.

A company must offer a freemium or trial product on their website
A user needs to be able to sign up and start using the product immediately without speaking to anyone first.

How are the companies ranked?

We combined the valuation of private companies with a number of excellent grading systems including CrunchBase Insights, PitchBook, and The Cloud 100.

Manage Your Product Led Growth with Variance

Milestones make the PLG world go round. They're a qualitative way to track the full lifecycle of a customer. To help illustrate how Milestones work, have a look at our real Variance Milestones.

Our first Milestone, Targeted, is a way to track those Accounts we are targeting with outbound communication.

Targeted
1/1 criteria completed

ANY of the following conditions matching:

OR
Opened Prospecting Email has been performed at least 1 time
OR
Imported Lead has been performed at least 1 time

Our Engaged Milestone taps into data from outside our product to give us a behavioral look at our pipeline.

Engaged
1/1 criteria completed

ANY of the following conditions matching:

OR
Meeting Recorded has been performed at least 1 time
OR
Website Visited has been performed at least 2 times
OR
Deal Stage Change has been performed at least 1 time

An Onboarded Milestone should include the functionality an Account must engage with in order to use your product.

Onboarded
4/4 criteria completed

ALL of the following conditions matching:

AND
Organization Created has been performed at least 1 time
AND
Data Source Connected has been performed at least 1 time
AND
Slack Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 1 time

PQL, or product-qualified lead, is how we track whether a prospect has reached the "aha" moment or not with our product.

PQL
3/4 criteria completed

ALL of the following conditions matching:

AND
CRM Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 2 times
AND
User Created has been performed at least 2 time
AND
Stream Created has been performed at least 1 time

Transacted is pretty simple—are they paying you or not?

Transacted
0/2 criteria completed

ALL of the following conditions matching:

AND
Credit Card Added has been performed at least 1 time
AND
Plan Chose has been performed at least 1 time

EQL, or expansion-qualified lead, is how we judge whether an account is showing signs that they're ready to grow.

EQL
0/2 criteria completed

ALL of the following conditions matching:

AND
Employee Count is greater than 50
AND
Milestone Created has been performed at least 4 times
AND
Invited User has been performed at least 3 times