No.
29
IPO

OutSystems

OutSystems is a low-code platform that enables businesses to develop, deploy, and manage enterprise-grade apps.

No.
64
IPO

Celigo

Celigo is an iPaaS cloud-based integration platform that allows applications to work together for both IT and business users.

No.
71
IPO

Sanity

Sanity is a platform for structured content that lets teams build digital experiences.

No.
95
IPO

Mendix

Mendix is the fastest and easiest high-productivity platform to create and continuously improve multi-channel applications at scale.

No.
188
IPO

Buildkite

Buildkite is a platform for running fast, secure, and scalable continuous integration pipelines on your own infrastructure.

No.
224
IPO

Gremlin

The world's first hosted Chaos Engineering service.

No.
246
IPO

Betty Blocks

The #1 no-code platform for innovation, agility and empowerment. Used to create mobile, business and web applications at lightning speed.

No.
262
IPO

Aptible

Deploy a Secure, HIPAA-Compliant App From Day One

No.
268
IPO

8base

8base is a low-code development platform for building and running enterprise-grade digital applications.

No.
284
IPO

Skuid

Skuid is a no-code cloud platform for front-end rapid application development.

No.
387
IPO

CircleCI

CircleCI is a continuous integration and delivery platform that automates development workflows and IT operations.

No.
425
IPO

Tuto

Tuto is a customer education platform that specializes in user training, measurable in-app video, and tutorials based on data.

No.
454
IPO

Integry

Integry provides SaaS companies with embeddable integrations their users love

No.
532
IPO

Agora.io

Agora.io enables developers to add HD interactive broadcast, voice, and video calls into mobile and web apps through SDK.

Building a PLG future with you.

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What makes it PLG?

A company must offer transparent pricing
At least one of their pricing stages gave a price, even if the enterprise edition might say something like, contact sales.

A company must offer a freemium or trial product on their website
A user needs to be able to sign up and start using the product immediately without speaking to anyone first.

How are the companies ranked?

We combined the valuation of private companies with a number of excellent grading systems including CrunchBase Insights, PitchBook, and The Cloud 100.

Manage Your Product Led Growth with Variance

Milestones make the PLG world go round. They're a qualitative way to track the full lifecycle of a customer. To help illustrate how Milestones work, have a look at our real Variance Milestones.

Our first Milestone, Targeted, is a way to track those Accounts we are targeting with outbound communication.

Targeted
1/1 criteria completed

ANY of the following conditions matching:

OR
Opened Prospecting Email has been performed at least 1 time
OR
Imported Lead has been performed at least 1 time

Our Engaged Milestone taps into data from outside our product to give us a behavioral look at our pipeline.

Engaged
1/1 criteria completed

ANY of the following conditions matching:

OR
Meeting Recorded has been performed at least 1 time
OR
Website Visited has been performed at least 2 times
OR
Deal Stage Change has been performed at least 1 time

An Onboarded Milestone should include the functionality an Account must engage with in order to use your product.

Onboarded
4/4 criteria completed

ALL of the following conditions matching:

AND
Organization Created has been performed at least 1 time
AND
Data Source Connected has been performed at least 1 time
AND
Slack Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 1 time

PQL, or product-qualified lead, is how we track whether a prospect has reached the "aha" moment or not with our product.

PQL
3/4 criteria completed

ALL of the following conditions matching:

AND
CRM Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 2 times
AND
User Created has been performed at least 2 time
AND
Stream Created has been performed at least 1 time

Transacted is pretty simple—are they paying you or not?

Transacted
0/2 criteria completed

ALL of the following conditions matching:

AND
Credit Card Added has been performed at least 1 time
AND
Plan Chose has been performed at least 1 time

EQL, or expansion-qualified lead, is how we judge whether an account is showing signs that they're ready to grow.

EQL
0/2 criteria completed

ALL of the following conditions matching:

AND
Employee Count is greater than 50
AND
Milestone Created has been performed at least 4 times
AND
Invited User has been performed at least 3 times