No.
25
IPO

Razorpay

Razorpay is a platform that enables businesses to accept, process, and disburse payments.

No.
26
IPO

Airwallex

Airwallex is a financial services platform committed to build global financial infrastructure to scale the digital economy.

No.
35
IPO

Rapyd

Rapyd is a payments platform that inserts fintech services into any app and simplifies the complex offering of local payment methods.

No.
40
IPO

Flutterwave

Flutterwave is a fintech company that provides a payment infrastructure for global merchants and payment service providers.

No.
54
IPO

Pleo

Pleo offers smart payment cards for employees to buy work-related products while keeping the company in control of spending.

No.
127
IPO

Spreedly

Spreedly enables transactions to virtually any combination of payment services through one integration.

No.
258
IPO

Melio

Melio is a fintech company that gives small businesses a way to digitally manage their business-to-business payments and receivables.

No.
296
IPO

Agorapulse

AgoraPulse is an affordable, all-in-one, self-service Social Media platform for SMBs and agencies.

No.
314
IPO

2checkout

925722 Verifone is an American multinational corporation headquartered in Coral Springs, Florida, that provides technology for electronic payment transactions and value-added services at the point-of-sale.

No.
318
IPO

PaySimple

PaySimple provides a SaaS-based online payment solution that offers integrated invoicing and payment acceptance in one system.

No.
322
IPO

Shore

Shore is a software company that provides digital solutions for local service providers.

No.
324
IPO

Chargebee

Chargebee provides subscription and recurring billing systems for SaaS and e-commerce businesses.

No.
415
IPO

PayFit

PayFit offers technology that simplifies and automates payroll and HR processes for small and medium-sized businesses.

Building a PLG future with you.

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What makes it PLG?

A company must offer transparent pricing
At least one of their pricing stages gave a price, even if the enterprise edition might say something like, contact sales.

A company must offer a freemium or trial product on their website
A user needs to be able to sign up and start using the product immediately without speaking to anyone first.

How are the companies ranked?

We combined the valuation of private companies with a number of excellent grading systems including CrunchBase Insights, PitchBook, and The Cloud 100.

Manage Your Product Led Growth with Variance

Milestones make the PLG world go round. They're a qualitative way to track the full lifecycle of a customer. To help illustrate how Milestones work, have a look at our real Variance Milestones.

Our first Milestone, Targeted, is a way to track those Accounts we are targeting with outbound communication.

Targeted
1/1 criteria completed

ANY of the following conditions matching:

OR
Opened Prospecting Email has been performed at least 1 time
OR
Imported Lead has been performed at least 1 time

Our Engaged Milestone taps into data from outside our product to give us a behavioral look at our pipeline.

Engaged
1/1 criteria completed

ANY of the following conditions matching:

OR
Meeting Recorded has been performed at least 1 time
OR
Website Visited has been performed at least 2 times
OR
Deal Stage Change has been performed at least 1 time

An Onboarded Milestone should include the functionality an Account must engage with in order to use your product.

Onboarded
4/4 criteria completed

ALL of the following conditions matching:

AND
Organization Created has been performed at least 1 time
AND
Data Source Connected has been performed at least 1 time
AND
Slack Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 1 time

PQL, or product-qualified lead, is how we track whether a prospect has reached the "aha" moment or not with our product.

PQL
3/4 criteria completed

ALL of the following conditions matching:

AND
CRM Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 2 times
AND
User Created has been performed at least 2 time
AND
Stream Created has been performed at least 1 time

Transacted is pretty simple—are they paying you or not?

Transacted
0/2 criteria completed

ALL of the following conditions matching:

AND
Credit Card Added has been performed at least 1 time
AND
Plan Chose has been performed at least 1 time

EQL, or expansion-qualified lead, is how we judge whether an account is showing signs that they're ready to grow.

EQL
0/2 criteria completed

ALL of the following conditions matching:

AND
Employee Count is greater than 50
AND
Milestone Created has been performed at least 4 times
AND
Invited User has been performed at least 3 times