No.
57
IPO

Elementor

Elementor Ltd. is an Israeli software company, providing web development services.

No.
109
IPO

Factorial

Factorial is a human resources software platform for small and medium companies that integrates vacation management and more.

No.
183
IPO

Trainual

Trainual is a software platform that helps businesses build playbooks to train and grow their team.

No.
228
IPO

Ecwid

Ecwid is a software-as-a-service e-commerce company that provides online selling solutions for small businesses.

No.
245
IPO

Workiz

Workiz is a provider of an online platform for managing home services work teams.

No.
251
IPO

Insightly

Insightly specializes in the fields of CRM, enterprise software, and project management.

No.
295
IPO

Qwilr

Qwilr is document design and automation tool for sales teams, including e-sign, analytics and integrations with CRM and business software.

No.
322
IPO

Shore

Shore is a software company that provides digital solutions for local service providers.

No.
349
IPO

Synder

Synder is an easy accounting platform for e-commerce businesses.

No.
404
IPO

Jobber

Jobber is a business management platform for small home service businesses.

No.
409
IPO

ContractHero

ContractHero is a digital contract management solution for business customers.

No.
415
IPO

PayFit

PayFit offers technology that simplifies and automates payroll and HR processes for small and medium-sized businesses.

No.
421
IPO

GlossGenius

GlossGenius is a vertical SaaS platform for small business owners across the salon and studio space.

No.
537
IPO

Wix.com

Wix.com Ltd. is an Israeli software company publicly listed in the US that provides cloud-based web development services.

Building a PLG future with you.

Don't see your company?

Get your company ranked! If you aren’t on this list, have no fear, we will continue to keep it updated and work tirelessly to promote and build on this list.

Thanks for your submission.
We will let you know when it's posted.
Oops! Something went wrong while submitting the form.

What makes it PLG?

A company must offer transparent pricing
At least one of their pricing stages gave a price, even if the enterprise edition might say something like, contact sales.

A company must offer a freemium or trial product on their website
A user needs to be able to sign up and start using the product immediately without speaking to anyone first.

How are the companies ranked?

We combined the valuation of private companies with a number of excellent grading systems including CrunchBase Insights, PitchBook, and The Cloud 100.

Manage Your Product Led Growth with Variance

Milestones make the PLG world go round. They're a qualitative way to track the full lifecycle of a customer. To help illustrate how Milestones work, have a look at our real Variance Milestones.

Our first Milestone, Targeted, is a way to track those Accounts we are targeting with outbound communication.

Targeted
1/1 criteria completed

ANY of the following conditions matching:

OR
Opened Prospecting Email has been performed at least 1 time
OR
Imported Lead has been performed at least 1 time

Our Engaged Milestone taps into data from outside our product to give us a behavioral look at our pipeline.

Engaged
1/1 criteria completed

ANY of the following conditions matching:

OR
Meeting Recorded has been performed at least 1 time
OR
Website Visited has been performed at least 2 times
OR
Deal Stage Change has been performed at least 1 time

An Onboarded Milestone should include the functionality an Account must engage with in order to use your product.

Onboarded
4/4 criteria completed

ALL of the following conditions matching:

AND
Organization Created has been performed at least 1 time
AND
Data Source Connected has been performed at least 1 time
AND
Slack Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 1 time

PQL, or product-qualified lead, is how we track whether a prospect has reached the "aha" moment or not with our product.

PQL
3/4 criteria completed

ALL of the following conditions matching:

AND
CRM Connected has been performed at least 1 time
AND
Milestone Created has been performed at least 2 times
AND
User Created has been performed at least 2 time
AND
Stream Created has been performed at least 1 time

Transacted is pretty simple—are they paying you or not?

Transacted
0/2 criteria completed

ALL of the following conditions matching:

AND
Credit Card Added has been performed at least 1 time
AND
Plan Chose has been performed at least 1 time

EQL, or expansion-qualified lead, is how we judge whether an account is showing signs that they're ready to grow.

EQL
0/2 criteria completed

ALL of the following conditions matching:

AND
Employee Count is greater than 50
AND
Milestone Created has been performed at least 4 times
AND
Invited User has been performed at least 3 times